Websites · Top Digital Asset System by smbGOLF
The Top Digital Asset System is an affordable, practical approach to managing the most important digital asset you own: your website. It goes beyond the website by also managing the critical Google components that shape how your business is discovered and understood.
This system brings together the applications, workflows, and reporting we’ve built to help golf courses establish clarity, maintain accuracy, and operate with confidence online — without adding work for your staff.
Three levels of support
Ensure AI and Google systems can understand your business.
Solves: “Do Google and AI understand our business?”
Turn a thin website into a legitimate, AI-ready marketing asset.
Solves: “Is our website holding us back from discovery and engagement?”
Keep your website, reviews, and AI accurate — without adding work for your staff.
Solves: “How do we keep everything working without constant effort?”
One system
AWARE
Make sure Google, Bing and AI systems correctly understand your golf course. We manage your Google Business Profile, install schema on your website, and continuously monitor how your business is being interpreted across search and AI platforms.
ENHANCE
Turn a thin website into a clear, authoritative source of truth. We rebuild structure and content so your website accurately explains your course, amenities, programs, and experience — for golfers and AI systems alike.
ACTION
Keep your website, reviews, and AI answers accurate without adding work for your staff. We manage updates, responses, AI tuning, and real-world changes so your digital presence always reflects what’s actually happening.
Woast · WordPress + Toast
Woast websites are built for golf course operators using Toast, with Toast-supported dining, ordering, events and gift card workflows, Sagacity Golf tee sheet pathways, schema, and Text-to-Web. Packages start at $100/mo.
How the system works
These capabilities are delivered through AWARE, ENHANCE, and ACTION — based on how much support your course needs.
Ensure Google and AI systems correctly interpret your business. We monitor signals, surface gaps, and correct inconsistencies before they impact visibility.
Clear, ongoing reporting focused on discovery — not vanity metrics. See how your course is being interpreted and where clarity is missing.
Rebuild thin websites into authoritative sources of truth. Pages, structure, and content are designed around real golf operations.
Keep your website accurate as your operation changes. Updates, fixes, and adjustments are handled without burdening your staff.
Give your team a simple way to push real-time updates to your website. No logins, no CMS, no friction — just accurate information, fast.
We manage and tune AI agents so answers reflect what’s actually happening at your course — not outdated or generic information.
Professional, consistent responses to Google reviews that reinforce trust and protect your reputation.
Direct access, faster response times, and proactive oversight so issues are handled before they become problems.
FAQ
ACTION is our fully managed service that keeps your website, reviews, and AI presence accurate and up to date without adding work for your staff. We handle execution so your systems keep working after the website is built.
AWARE focuses on how Google and AI understand your business. ENHANCE rebuilds your website so it has the structure and content it needs. ACTION handles ongoing execution — updates, reviews, AI tuning, and real-world changes — so everything stays accurate over time.
With ACTION, your team gets access to our Text-to-Web app. It allows staff to send real-world updates — like delays, closures, or announcements — straight to your website without logging into a CMS or system. We offer Text-to-Web as a solo product too.
They’re three levels of support based on how much work you want your website and digital presence to do for you. AWARE focuses on making sure Google and AI systems correctly understand your business. ENHANCE fixes the website itself by rebuilding structure and content so it’s clear, complete, and discoverable. ACTION keeps everything accurate and working over time without adding work for your staff.
No. You can start with AWARE or ENHANCE, depending on your goals. AWARE is the right starting point if you want to improve how Google and AI systems understand your business without rebuilding your website. ENHANCE includes everything in AWARE and is ideal if you already know your website needs to be fixed.
AWARE installs schema scripts on your existing website and improves how your current content is interpreted, but it does not add pages, rewrite content, or redesign your site. Structural and content changes happen in ENHANCE.
ENHANCE includes a major remodel of your website. We rebuild structure and content so your site clearly explains your golf operation, amenities, programs, and offerings. This is why ENHANCE costs more in year one — that’s when the heavy lift happens.
Year one includes the website rebuild. After that, the foundation is in place, so ongoing costs are focused on maintenance and keeping everything current rather than rebuilding from scratch.
Maintenance includes updates, adjustments, fixes, and keeping content accurate as your operation changes. You’re not left managing the site on your own once the rebuild is complete.
ACTION adds ongoing execution. That includes review response management, full website maintenance, AI agent management, and access to the Text-to-Web app so real-world updates can be shared instantly without logging into systems.
