Reports
Every smbGOLF engagement comes with clear, easy-to-read reports aligned to the work we do — built in bite-sized sections you can review in five minutes or less. You’ll always know how your course is doing online.
Weekly Recap, every Tuesday at 7:30 a.m.
Google Business Profile Grade Card
RAI Snapshot and full RAI Report
Booking Engine Report
For our golf course clients
A full recap of the previous week, in your inbox before the day gets busy.
See how your course stacks up against the other golf courses in your county on Google.
Your Review Advocacy Index: how golfers really feel, beyond the star average. RAI = % of five-star reviews − % of 1–3-star reviews, from −100 to +100.
Your conversion rate, where your rounds come from, and how golfers book.
Market research
Research from smbGOLF on golf course economics and the golf technology market.
Who is looking out for the golf course owner? Know your pricing power with 10+ local data points that affect hospitality businesses.
Who’s winning golf course technology? Market share for tee sheets and booking engines across North American golf courses.
Need custom market research? Explore Coursographics.
Find Mike. We’ll walk you through what your reports say about your course.