The $59 fix for the next GolfNow outage
Plus: how AI is now answering questions about your events straight from your website.
Nobody in the Room Had Booked Their Own Tee Time
At the 2026 PGA Buying Summit in Frisco, Texas, I hosted an education session called “Take Control of Your Digital Story in an AI Age.”
Only one hand went up.
One operator’s question at the PGA Buying Summit exposed something almost every course gets wrong.
Learning golfer booking behavior and adjusting
Your booking engine already knows why golfers leave. Does your vendor?
The Difference Between Data and a Data Dictionary
Why golf course booking engine analytics fall short without a data dictionary and click-level event tracking — and what to ask your vendor for.
Redesigning Scottsdale CC’s TrackMan range page
Taking a public golf storefront from basic to awesome with edge-to-edge design, deep schema, and instant action paths.
How sending a text can change your brand
Stop losing revenue to neglected website alerts. Text to Web automatically updates your notifications via a simple text.
Gaining an Edge: Unleashing the Power of Leads for Golf Technology Companies
Every golf software saas company wants and needs leads to win new customers. This article offers ways to grow leads.
Why Are Golf Courses Leaving foreUP?
Learn why more than 100 golf courses left foreUP in 2024. Insight on product feature gaps, customer support, and database challenges included.
Junk Fees
In October of 2023 the President and FTC took another step toward exposing or eliminating junk fees for all American business consumers. In golf, this means all in pricing will be required for tee time booking engines.